Marketing Tools for Startups

ActiveCampaign

Email marketing, marketing automation, and CRM platform for small and mid-sized businesses.

Pricing $29/mo+

Ahrefs

Comprehensive SEO toolkit to improve search rankings with backlink analysis, keyword research, site audits, and rank tracking.

Pricing Free tier available; paid plans start at $99/mo

Angels Partners

Platform for startup founders to research, connect with, and manage outreach to angel investors, VCs, and funds to accelerate fundraising.

Pricing 7-day free trial; plans from $79/mo

Apollo.io

B2B sales engagement platform offering a contact database, automated outreach sequences, and CRM integrations.

Pricing Free tier available; paid plans from $49/user/mo

Attio

Next-generation CRM with AI-powered data enrichment and relationship intelligence.

Pricing Free trial; $49/user/mo+

Buffer

Social media management platform for scheduling, publishing, analyzing, and engaging content across multiple channels.

Pricing Free tier available; paid plans from $5 per channel/month.

Clay

AI-powered data enrichment and outreach platform that combines 100+ data sources for prospecting.

Pricing Free trial; $199/mo+

Close

CRM for sales teams with built-in calling, email and SMS automation, and pipeline management.

Pricing Free trial available; plans from $9/user/mo

Copy.ai

AI-powered platform for generating marketing copy, sales emails, and content workflows.

Pricing Free tier; $49/mo+

Customer.io

Behavioral messaging platform for automating email, SMS, and push notifications.

Pricing $100/mo+

Hootsuite

Social media management platform for scheduling, analytics, and engagement across multiple networks.

Pricing Free trial available; plans from $99/mo

Hubspot

An all-in-one CRM platform for marketing, sales, and customer service.

Pricing Free tier available

Inblog

SEO-optimized blog platform with built-in analytics and AI-assisted content creation.

Pricing Free tier; $25/mo+

Instantly

AI-powered cold email platform for scaling outbound campaigns with unlimited sending accounts.

Pricing $30/mo+

Jasper

Enterprise AI content platform for creating on-brand marketing copy at scale.

Pricing $39/mo+

JustReachOut

PR and media outreach tool for startups

Pricing Plans from $147/mo

Leadpages

Landing page builder for lead generation with drag-and-drop tools, conversion-focused templates, and optimization features.

Pricing Free trial available; plans start at $49/mo

lemlist

Sales engagement platform for automated, personalized multichannel outreach.

Pricing Free trial available; plans start at $55/user/mo

Mailchimp

All-in-one marketing platform for email campaigns, automation, and audience management.

Pricing Free tier available

MarketerHire

A platform that connects companies with vetted, fractional marketing experts for on-demand, month-to-month engagements.

Pricing Typically $5k–$20k+/mo

Moz

All-in-one SEO platform for keyword research, link building, site auditing, and rank tracking.

Pricing Free trial available; plans start at $49/mo.

Pipedrive

Visual sales CRM that helps teams manage leads, deals, and sales automation in one platform.

Pricing Starts at $14/user/mo+

Reply.io

AI-powered sales outreach platform for automating personalized multichannel sequences.

Pricing $59/user/mo+

RocketReach LLC

Platform to find professional email, phone, and social contacts for B2B lead generation.

Pricing Free tier available; paid plans from $69/mo

SEMrush

All-in-one digital marketing platform for SEO, content marketing, competitive research, and advertising.

Pricing $129.95/mo+

Surfer SEO

AI-powered SEO content optimization tool for writing articles that rank.

Pricing $99/mo+